Airport Advertising - Specs & Deadlines - Demographics

 

Deadlines  

Artwork Deadline

45 days prior to showing date.
Posting Every Monday.
   
Product  

Placement 

Seatback tray tables onboard passenger airlines.
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Dimensions 

Product size varies by aircraft. Approximate dimensions are 16.625" x 9.625".
Specific dimensions provided by SkyMedia upon aircraft assignment.

Showings 4 week showings
Creative

Up to 3 creative executions available

   

Artwork Specifications   

 
Platform

Macintosh platform only. All artwork is to be submitted electronically on CD.

Formats QuarkXPress – Must contain separate fonts and image folders.
Illustrator – fonts converted to paths and saved as EPS files.
Photoshop – saved as CMYK, TIFF or EPS files.
Fonts Use only Postscript fonts and supply both screen and printer fonts with your files.
Scans Scans should be compatible with Photoshop. Resolution should be at least 300 dpi and in Black and White or CMYK format. No RGB files.
Hi resolution digital color proof required.
Ink Density

The overall ink density value should be 240/260 (add the cmyk values together). Overall ink densities should not be  C= 100 Y = 100 M = 100 = K = 100.   

   

Contact Art Dept.    

SkyMedia International, LLC
Attn: Creative Department
410 N. 44th Street, 6th Floor
Phoenix, AZ 85008 USA
Telephone 602.244.0404

 
Tray Table Specs

Content

Corporate advertising; product branding; marketing partner alliances; logos.

Weight

0.4 oz per image.

Thickness

Approximately 6 to 8 mills.

Color

Process, PMS, and metallic ink colors available conforming to FAA safety regulations.

Installation

Approximately 1 minute per tray table.

Removal

Approximately 1 minute per tray table.

Maintenance

Wipe surface area with a damp cloth.

Certificates

FAA certified and compliant with US FAR § 25.853; vertical and horizontal burn tests in accordance with US FAR § 25-82, Appendix F, Part 1 applicable procedures.

 

 

Proof of Performance
Quality Control Completion Report
Digital photographs of installed advertising campaign.
Printed campaign samples